Allen & Overy advises Triton’s portfolio company EDSA on the unification of HEROLD and dogado

Dogado, a co-owner-managed digital company with roots in Germany and Austria, now provides over 260,000 customers with web hosting, domains and cloud solutions. HEROLD supports over 45,000 small and medium-sized enterprises (SMEs) in Austria with its website services, which include fully managed websites as well as marketing services such as search engine optimization (SEO) and digital advertising campaigns (SEA). The unification of HEROLD and dogado creates a leading provider of website and online marketing services for SMEs in Austria with a unique strategic position in the digital market.

The Allen & Overy team was led by partner Dr Markus Käpplinger and also comprised counsel Dr Roman Kasten and senior associate Robert Jochim (all Corporate/M&A/Private Equity, all Frankfurt).