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A&O advises Exponent on series of high profile transactions

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Sinha Neil
Neil Sinha

Partner

London

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Image of Gordon Milne
Gordon Milne

Partner

London

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Roe James
James Roe

Partner

London

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Wells Adam
Adam Wells

Partner

London

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Banks Peter
Peter Banks

Partner

London

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Bell-Walker Cathy
Cathy Bell-Walker

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Susanna Robinson

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20 May 2021

Allen & Overy has advised Exponent Private Equity (Exponent) and its portfolio companies, Moonpig and Photobox, on the demerger of Moonpig from the Photobox Group, the related refinancings and the subsequent IPO of Moonpig. 

Moonpig is an internet-based personalised greetings card and gift service and Photobox Group a digitial consumer service for personalised products.

Leveraged finance partner Neil Sinha and senior associate Andrea Ng advised Exponent on the related debt refinancing, involving the negotiation of two standalone financings for Moonpig and Photobox Group.

Commenting on the transaction, Neil said: “This kind of cross-practice, highly complex work falls under the sweet spot for our combined expertise at A&O, and given the economic backdrop and the tight timescales involved it was particularly pleasing to have helped Exponent get this deal done.”

From A&O’s corporate practice, general advice and equity structuring was provided by a team led by private equity partner Gordon Milne together with associates Will Hayward and Adarsh Chhabria with assistance from senior associate Grace Harvey. 

The IPO team in the UK was led by ECM partner James Roe together with senior associate Eimear Coady with associates Hannah Brown and Josh Little. The US IPO team was led by ICM partner Adam Wells together with senior associate Carolyn Slauson Ali and US law clerk Yolanda Borquaye. 

The demerger team was led by counsel Rakesh Rathod together with associate Mohsen Mostafavi.

A&O is also advising Exponent on its acquisition of premium dessert brand Gü from Noble Foods for an undisclosed sum. The team was led by private equity partner Peter Banks and leveraged finance partner Cathy Bell-Walker, with senior associates Grace Harvey and James Green and associates Antony Dean, Will Johnson and Alex George.